SEGO - illuminated exhibition system

A trade show booth where light takes center stage

The foundation of the SEGO system is 12 cm aluminum frames with integrated LED diodes. The light sources are evenly distributed along the edges of the structure, ensuring that the entire surface of the graphic is illuminated. The effect is visible from every angle, increasing the chances of attracting attention even in a crowded exhibition hall.

The SEGO system features double-sided illumination, meaning the graphics are also visible from the back. This is especially important for freestanding booths that can be viewed from different directions.

Mobile and tool-free

The SEGO system profiles are equipped with special connectors that allow the modules to be joined quickly. No tools are required to assemble the structure—all elements fit together intuitively to create a stable unit. As a result, booth preparation takes less time and does not require a specialized team.

The tool-free assembly also means convenient transport and easy storage between events. After the exhibition, the structure can be dismantled into parts and packed into handy bags. A practical solution that works in both large halls and smaller promotional spaces.

Trade show booth with your own graphic design

The SEGO system uses textile prints made from stretch material, which diffuses light well and does not wrinkle during transport. Silicone strips sewn into the edges of the fabric make it easy to mount onto the frame. The result is a smooth surface, with the graphic looking professional even under strong lighting.

Prints are prepared using sublimation—an eco-friendly technology that guarantees vivid colors and long-lasting durability. The graphic is produced based on the client’s design, ensuring full consistency with the brand’s visual identity. This makes the trade show booth a strong element of communication during any event.

Trade show booth with accessories

The SEGO system can be expanded with accessories. The range includes shelves for products and promotional materials, as well as a TV mount that integrates a screen into the structure.

As a complement, the SEGO illuminated counter is available, perfectly matched to the booth design to create a coherent and striking set. A small storage area is also available—a practical space to keep documents, brochures, or team belongings, hidden from visitors’ view.

Where does the SEGO trade show booth work best?

The SEGO booth is an excellent choice for brands that understand how important first impressions are at trade fairs. Thanks to its double-sided backlighting, graphics are visible from afar, and the entire structure naturally draws attention.

SEGO is suitable for both exhibitors who regularly attend large industry events and companies promoting themselves in shopping centers or local gatherings. The system is durable, reusable, and easy to handle, making it a smart investment that quickly pays off at future events. A choice for brands that want a booth that is eye-catching, functional, and always ready to go.